Why should you run email marketing campaigns?
99% of consumers check their email every day and its is by far the preferred way to receive updates from brands.
Email marketing allows you to gain the ability to create personalized and custom experiences, increasing engagement, and deepening brand awareness with leads, new customers and returning customers. When a user gets added to your email subscriber listthey are asking you to keep in touch with them. They want product/brand updates, new announcements, updates on your business ect.

The benefits of running a proper email marketing strategy
Not emailing your customer base is like buying a car and then taking public transit home. You have known customers that have purchased or are interested in your business and all they want is to hear from you. They are ready to buy you just need to be in front of them at the right time. Along with all the other services we provide email marketing is a key component to any holistic online marketing startegy.